Big Results. Tiny Time.
You know, deep down, that your work is worth thousands. You just haven't said it out loud — or built the offer that proves it.
You might have an established business, or none at all yet. An existing €1-2k offer that's underselling what you actually do, or years of experience you've never built a business around. It doesn't matter which. You're not a beginner at your craft. You may simply be a beginner at recognising, packaging and charging for the full value of what you know.
And here's the part that keeps tripping you up: the thing you do is easy for you. You've been doing it for years. You've got so good at it that you no longer see the complexity behind it. So you think: it's just what I do. Anyone could do this. It doesn't feel like enough to charge €5,000 for.
It's not easy because it isn't valuable. It's easy because you've mastered it.
Mastery feels easy to the woman who has it. That's not proof it's ordinary. It's proof she did the work no one else saw. And she deserves to be paid thousands for it.
You've felt it before. You're with a client, in flow. The insight comes easily. You see things they couldn't see for themselves. You help them get a result that genuinely changes something for them. Your heart is full, because you know you're good at this.
And then, quietly: "I should have charged more for that."
You say €997, or €1,500 — and somewhere underneath, you already know it's less than the work was worth. You're not short on evidence that you're excellent at what you do. You're short on the conviction and the language to charge like it.
Some of that is fear of being seen as not worth it, or too simple, or — worse — a fake. And some of it is a different worry entirely: that wanting €3–5k for your work is somehow greedy. What if you're judged - 'Who does she think she is? Shouldn't she be more "reasonable"?' You want to make good money. You don't want to feel like you're taking advantage of anyone to do it.
You don't have to resolve that by charging less. You resolve it by building an offer so clearly valuable, so obviously right for the person it's for, that the price stops being the uncomfortable part of the conversation.
She's Got Nerve is a 6-month programme for women with genuine experience and expertise who are ready to turn what they know into a signature €3–5k+ offer — and build a business around it that doesn't consume their life.
"Sell repeatedly" isn't a guarantee that every place sells, or a promise of a particular income. It means building an offer so well positioned, so clearly articulated, so obviously right for the person it's for — and so fully believed in by the woman selling it — that selling stops being a fight. It's not about shouting louder, posting more, or becoming a better salesperson. It's about knowing exactly what you're selling, who it's for, and why it matters — and having full buy-in to it yourself, so there's no wobble when you say the price.
This isn't about doing more, or finding more hours in the day. It's about fewer things, done better — built to work in part-time hours, not more of them, and held up by a business designed to carry some of the weight for you.
Build something leveraged. Charge what it's worth. Buy back the hours.
Not a syllabus, not a checklist. The actual path from "I'm good at this" to a €3–5k+ offer you believe in enough to sell.
Find the transformation that's already sitting inside your expertise — your unique perspective, your method, the thing you've stopped seeing because it comes so easily to you. Not a manufactured USP. The gold that was already there.
Turn that gold into a signature offer — 1:1, group, course or a hybrid - the format that fits your expertise, your clients and the life you want. Built for highly leveraged delivery, priced properly, scoped on purpose. If you already have an existing offer, you don't have to start from zero — you rebuild what's there.
Find the words that make the value obvious before you ever have to explain it. Create the signature assets that do the talking for you — so being visible stops meaning being switched on all the time.
Sell it, consistently. Handle the objection. Say the price and hold still after you do. Stop asking "who am I to charge this?" and start knowing: this is what this work costs.
Most advice aimed at women like you points in the wrong direction. This points in the opposite one.
Post more. Launch harder. Build a personal brand around being switched on all the time.
Build one leveraged offer that sells without you constantly showing up for it.
Hand you a template and a worksheet, and leave you to work out what applies to you.
A private 1:1 call with Yasmin, bookable every week — her judgement applied to your actual offer, not a worksheet.
Haven't built a business inside the exact constraint they're selling you a way out of.
14 years, three to four hours a day, on purpose. Yasmin's lived the constraint, not just studied it.
Stays at the tactics layer — better copy, a better funnel, a better offer structure.
Goes underneath the tactics, to the actual reason you undercharge: your relationship with yourself.
Not new tactics. A different relationship with the value you already create.
Yasmin is the creator of the Tiny Time, Big Results methodology and a leading expert on building a business in part time hours. Self-employed for 14 years, with 12 years' experience in corporate Training and Leadership Development before that, she's a bestselling author and winner of the Best Entrepreneurship Book award for Tiny Time, Big Results. A mum of three, married to an Irish farmer, her work helps women make their expertise, ideas and ambitions bigger than the hours available to them.
Most women who come to Yasmin can tell her exactly what they do. Very few can tell her why it's worth thousands — because the thing that makes them exceptional usually feels the most ordinary to them.
That's the actual work. Not generic coaching — looking at what you do and telling you, plainly, what Yasmin sees: the transformation, the value, the offer that's already sitting inside your expertise that you've been too close to notice.
She's not teaching you something she read about. She's spent 14 years building a business on part-time hours by doing exactly this — for herself, and for the women she works with.
Hears you describe your work for ten minutes and says: "THAT. That's the thing."
Business Designer by trade. Her particular genius is extracting expertise, naming the framework inside it, and building the offer and business around that.
One hour on a client's messaging, valued by that client, in her own words, at €10,000.
A website designer's workload dropped seven times over — and her revenue grew four times over — after redesigning her messaging and offer.
A maker charging £50 a piece, barely covering her costs, became the name her category is known for — now booked out months in advance, at fifteen times the price.
14 years running her own business on three to four hours a day — on purpose, not by accident.
Author of Tiny Time Big Results. Host of the TTBR podcast. She's not selling you a theory.
Before I worked with Yasmin I had come a long way in my business but I still kept hitting a wall when it came to consistent marketing and hitting higher revenue goals. From our first call Yasmin could identify what was holding me back straight away. I felt like she really saw me and catered specifically to solopreneurs like me.
When we started working together the first shift was how I positioned my business and the messaging I used to communicate this. What I had was ok-ish but it wasn't pulling it's weight at all. I began to understand the power of crystal clear messaging and sticking exactly to it, even if it makes you feel a little uncomfortable at first. Yasmin coaches you through the whole thing and gets you to a place where you are excited to stand behind your messaging and shout it from the rooftops!
The next thing that had a huge effect on my business was looking at how I structured my offers and made sure I leveraged my time. The work Yasmin did with me on this pulled me out of only focusing on custom work for my clients, that swallowed up all my time and wasn't profitable. I would find myself overdelivering a lot and the new way I structure my offers means I no longer have to do this. I can still deliver great work for my clients AND have time to work on my business!
I am now embracing my leveraged offers and continuing to improve the marketing and sales system that Yasmin helps you to create. I have very clear direction on how I am going to keep making my business more profitable, without overwhelm.
I highly recommend working with Yasmin if you are a solopreneur who is fantastic at what they do but who has ever struggled with marketing their business.
Yasmin is a fantastic coach. If you listen to her advice and, crucially, implement what she teaches, your business will definitely improve and you will get to the place you always knew you were capable of.
Thank you for everything Yasmin!
Sometimes you know what you should be doing but you need someone to hold your hand and guide you through the process. That was me and Yasmin.
I recently worked with her to fix the gaping holes in my leaky marketing funnel but she did so much more than that. It was an opportunity to review my messaging, the words I am using to describe what I do and elevate my own positioning.
In concrete terms, she also accompanied me through the process of planning and marketing a sales webinar, and it was super to have someone to bounce ideas off and get valuable feedback from.
I would recommend Yasmin for her strategic insights, astute marketing know-how and her kindness.
As two women completely new to the business world, working with Yasmin was one of the best decisions we made. She was incredibly supportive of our vision from day one and tailored every session to meet us exactly where we were at. Yasmin has a real gift for making you feel both seen and capable — no question was ever too small, and she was always responsive and thoughtful in her guidance.
She helped us get clear on our 'why', refine our message, and gave us the tools and confidence to bring our vision to life. Her support with sales and marketing strategies was invaluable, and her warm, inspiring presence always encouraged us to challenge our limits and truly believe in ourselves.
Yasmin was a major driving force behind the successful launch of our app, Connected by Abode. She helped us set meaningful goals and create a practical roadmap to grow both our reach and impact. Her wealth of knowledge, encouragement, and grounded advice were exactly what we needed as new founders.
We honestly couldn't recommend Yasmin and her coaching more highly — she's been an essential part of our journey, and we're so grateful to have had her in our corner. Thank you Yasmin!
High-touch, private support. Not a course you work through alone — someone in your corner, every week.
One relationship. Everything above, included. See the investment below.
High-touch, private support — weekly call time held open for you, direct Voxer access, and a monthly and quarterly rhythm built to take you from "I'm good at this" to a €3–5k offer you're actually selling — start to finish.
Six months to turn what you already know into a €3–5k offer you believe in enough to price properly, sell without living online, and deliver without losing your life to it.
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