In this episode, I want to explore the one cost that can get overlooked when it comes to business.

We’re so used to thinking about fixed costs, variable costs etc but when faced with investing in the business, so many business owners shy away from it because it feels scary to put money down but is time to think about the cost of NOT investing in your business?

Whether that’s in your skills, better technology or new software, if you want your business to be in a better place, is it time to think about the cost of NOT taking action and in many cases, how this can outweigh the initial investment?

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Access the transcript here